Want to win the content game in 2019? I hope you're focusing on these 3 things
Bye, 2018. Are you looking to build a 2019 content strategy, or evolve your content game? Here’s what I think is in store for the mediums...
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There are literally not enough hours in the day: what happens when we max out on our media consumpti
Today’s state of content feels a little like the California Gold Rush of the 1840s and 50s. The discovery of gold drove 300,000 people by...
NFL + Amazon: a Hedge Against an Uncertain Future
To quote Bob Dylan, “The Times They Are A Changin’.” Three weeks before the draft and six months before the kickoff of the 2017 season,...
Lessons Learned From The Chainsmokers (seriously)
Regardless of your personal views on The Chainsmokers, there is no doubting that they are el fuego right now! The duo’s new album just...
Influencer Marketing: rules of the road to ensure that your campaign doesn't fall flat
You would be hard pressed to find a marketer these days that (hopefully) isn’t preaching about the importance of influencer marketing....
Why I stopped trying to be an expert
Early on in my career, my goal was to become an expert in digital marketing. I equated expertise with success because that’s what I was...
Finding satisfaction in a never-ending pursuit of excellence
Imagine training for an extraordinary athletic accomplishment, like running a sub 5 minute mile. The goal consumes you. Every waking hour...
The day I spent without a phone
(Sound the alarm and cue the dramatic music) If I wrote this 3 years ago, I would have slapped myself, but like it or not, this is a...